So, You Just Received an Interview Request…
Five ways to prepare for your conversation with the media CUES’ Credit Union Management’s online-only “PR Insight” column runs the first Thursday of every month. On a typical day, credit union...
View ArticleSeeing is Believing
Using images to boost your financial PR program By Sheryl Gudelsky, Senior Account Agent It has now become common for William Mills Agency associates to receive requests from editors and reporters...
View ArticleCUSOnomics – why CUSOs should be part of your sales strategy
While many of our clients in the credit union industry already work with – or are at least familiar with – Credit Union Service Organizations (CUSOs), many others are unfamiliar with the CUSO...
View ArticleSeducing Your Financial Prospects
Parallels between PR and online dating Match. eHarmony. Tinder. OkCupid. Hinge. The list of online dating sites and apps is endless. Today, one in ten American adults is registered with an online...
View ArticleMeasuring the Effectiveness of Your Public Relations Efforts
4 steps credit unions must take to assess successes (and failures) to maximize growth One of the keys to any successful project is knowing when the initiative is successful. Only by successfully...
View ArticleTRID Dominates Industry Discussions at MBA’s National Technology in Mortgage...
With more than 70 exhibitors and 500 mortgage technology leaders gathering in Orlando last week for Mortgage Bankers Association’s (MBA) National Technology in Mortgage Banking Conference & Expo...
View ArticlePlay Ball with the Kids and Invest in the Future of Banking!
With spring arising, the season brings to mind the memory of the crack of the bat and the sound of a leather ball hitting a leather glove in the ballpark or in the back yard. Baseball has an entire...
View ArticleGoogle’s #Mobilegeddon is Here: Will Your Website Survive?
New algorithm has major impact on mobile search results Beginning today, April 21, Google is rewarding websites optimized for mobile viewing by not only labeling them as mobile-friendly, but also using...
View ArticleOnline Videos: Not Just for Dancing Cats
A growing number of people are turning to video for more than tutorials on DIY home projects or viewing the latest cat video compilation. With a growing number of tech savvy millennials becoming...
View ArticleTell the Truth: For Your Credit Union’s Sake
Four questions to ensure a clear, concise and accurate brand With the Consumer Financial Protection Bureau recently citing a mortgage originator for false advertising, more financial institutions are...
View ArticleLive Blog at FinovateSpring 2015: Day 1
William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring. Check back for new updates throughout the day. William Mills III, Chief Executive Officer of William Mills Agency is...
View ArticleMorning Video Recap FinovateSpring 2015
William Mills, CEO of William Mills Agency and Steven Ramirez, CEO of Beyond the Arc discuss Finovate’s morning recap highlighting Stratos and Yodlee.
View ArticleFinovateSpring 2015 Video Interview with Beyond the Arc & CCG Catalyst
Steven Ramirez, CEO of Beyond the Arc and Paul Schaus, President & CEO of CCG Catalyst discuss Finovate day one. beyondthearc.com/blog/ www.ccg-catalyst.com
View ArticleFinovateSpring 2015 Day 1 Afternoon Recap
William Mills, CEO of William Mills Agency and Steven Ramirez, CEO of Beyond the Arc recap Finovate Spring day one including the advancements of presenting companies Dwolla and Kabbage.
View ArticleLive Blog at FinovateSpring 2015: Day 2
William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring. Check back for new updates throughout the day. William Mills III, Chief Executive Officer of William Mills Agency is...
View ArticleFinovateSpring 2015 Day 2 Morning Video Recap
William Mills, CEO of William Mills Agency and Steven Ramirez, CEO of Beyond the Arc discuss the highlights of the morning and key presenters including Context Relevant, Vanguard, CBW Bank and Slice.
View ArticleFinovateSpring 2015 Day 2 Afternoon Video Recap
William Mills, CEO of William Mills Agency and Steven Ramirez, CEO of Beyond the Arc wrap up Finovate with insights on the final presenters such as Malauzai and Trizic and discuss major themes such as...
View ArticleFinovateSpring 2015 Video Interview: Beyond the Arc and FinMason
Steven Ramirez, CEO of Beyond the Arc and Kendrick Wakeman, President & CEO of FinMason discuss FinovateSpring 2015 and highlights of day two including, Hedgeable. https://www.finmason.com/...
View ArticleFinovateSpring 2015 Video Interview: Steven Ramirez and JP Nicols
Steven Ramirez, CEO of Beyond the Arc and JP Nicols, President/COO of Innosect and Co-founder of the Bank Innovators Council bring FinovateSpring 2015 to a close highlighting Finovate’s diversity over...
View ArticleThree lessons FinTech companies can learn from Indiana’s Religious Freedom...
Earlier this year, the state of Indiana took a huge reputational hit after Gov. Mike Pence signed the Religious Freedom Restoration Act into law, which allows both individuals and corporations to cite...
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